R.j. Reynolds's Special Edition packs camel cigarettes playing from the images of cities having a hip image introduction - drawing fire from antismoking groups who say are marketing to youth.
The names and pictures of places, including Seattle, Austin, San Francisco, Las Vegas and Williamsburg Brooklyn neighborhood using the packs.
"Some of the most famous hipster neighborhood call it," says the Williamsburg Pack."But it's not about Hüfte.Es is ausbrechen.Es goes to last call, a sloppy kiss goodbye and a solo stroll to a rock show in an abandoned building."
R.j j. Reynolds Tobacco CompanyMatthew L. Myers, President of the Washington-based campaign for tobacco free kids, demanded the company withdraw the packages.
"It is deeply disturbing that RJR used calls the good name and hard-earned reputation this large American cities to deadly and addictive cigarettes, in particular to market openly to children," he said in a statement on Friday.
"Certainly the citizens and the leaders of these cities want to not be linked to a product, the more than 400,000 Americans each year kills. RJR death and suffering its products showed really shameless contempt cause by calling this campaign a fixed ' the sites involved."
A Reynolds spokesman responded to requests for comment.
Vince Willmore, a spokesman for the campaign for tobacco-free kids, said State attorneys general action against the cigarette 1998 could take tobacco settlement agreement companies under one.It says: "no participating manufacturers can take action directly or indirectly, to thy youth within each successful countries in the advertising, promotion or marketing of tobacco products."
The States have forced r.j. Reynolds, other youth-oriented marketing campaigns, put an end to areas, said Mr Willmore, including the sale of sweets, fruit - and alcohol flavored cigarettes stop in 2006.
Marty Markowitz, Brooklyn Borough President, told the Brooklyn
Paper: "as an ex-smoker, I know there is no way, responsibly use cigarettes."So, if we say that Williamsburg and Brooklyn smokin ', we believe smokin 'hot - not smokin' cigarettes!"
Mr. Myers said youth marketing not to laugh.More than 3,000 young people begin to smoke every day in America.
"" It really the Joe Camel campaign over and over again is ", said Mr Myers."There are many youth appealing topics Joe Camel campaign, where the now banned cartoon camel was often portrayed, with fast cars and motorbikes or fun at parties."
The camel Seattle pack says: "home grunge, a coffee revolution and alternatives that will probably tell you, you are only happy when it rains."
Camel Austin: "name shaken a live show, the story - we put money, camel camel gab.So zweistufiger his way to Texas for a lone star taste that independent spirit and all access pass to the live music capital of the world."
Camel San Francisco: "the summer of love, to civil protests and a rainbow of Gegenkultur.Ob you started here or to put flowers in your hair, grabbed a drum and hitched a ride with a painted minibus is camel, this little piece of San Francisco, to develop with the spirit, to rotate or revolt pulses and follows the power to exempt."
The promotion is part of online and direct mail campaign of camel called "break free adventure."Readers, providing information confirmed he adults, can win prizes by guessing, where camel that week has site besucht.Jede a special Pack design.
The legal age for smoking in most countries is 18 Jahre.Auf of his website code Reynolds says it following the rules in the settlement agreement States and promoting voluntary cigarette is promising to "indicate that smoking is essential social prominence, distinction, success or sexual attraction."
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